01
AI has arrived: what changes for you?
A clear and energetic talk on what AI changes in work, customer relationships, productivity, creativity, decision-making and leadership responsibility.
Positioning
A talk built for your world, not for an abstract audience.
Jean-François never gives the same presentation twice. Every talk is adapted to the industry, level of knowledge, strategic tensions and human realities of the organization — whether the event is a conference, executive retreat, leadership meeting, client event, sales kickoff or board session.
The goal is simple: give people a shared language to understand what is changing, make better decisions and act with confidence.
Keynotes
Sharp themes. Fully customized delivery.
02
Technology, customer experience and human behavior
How data, platforms, automation and algorithms reshape what customers expect — and what organizations must keep human to remain relevant.
03
Innovation, entrepreneurship and change
A talk about why some ideas spread, why others fail, and how to build organizations that are more lucid about innovation cycles.
04
Preserving your “wow” factor as technology and AI rise
A keynote on customer experience, satisfaction and team mobilization. The core message: despite the rise of digital tools, a lasting “wow” effect still comes from the humans who design, deliver and repair the experience.
05
Quality pays
A concrete talk on quality as a shared responsibility. It can be adapted for managers or front-line teams to show why consistency, trust and attention to detail become competitive advantages.
06
Fully customized keynote
For events that need more than a generic keynote: industry context, internal examples, strategic messages, mobilization issues and the right tone for the room.
Style
A stage communicator, not just an expert.
Research gives depth. Field experience gives credibility. The stage creates impact. Jean-François combines all three: rigorous ideas, delivered with rhythm, concrete examples and the ability to hold a room.
Video sample
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See him on stage.
A clear sample of his keynote style: energy, clarity, humour and direct links to the real issues organizations face.
Watch the videoCredibility
A hybrid profile for demanding audiences.
Professor at HEC Montréal
Associate Professor in entrepreneurship and innovation, he teaches entrepreneurship, innovation and marketing. His research has been published in the Journal of Marketing and the Journal of Product Innovation Management.
HEC Montréal profileAuthor
Author of three books, including L’IA débarque, Réinventer le taxi and Le bonheur comme plan d’affaires, he writes to make major transformations understandable and useful.
View booksMedia
Former host of Génération Inc., twice nominated at the Prix Gémeaux as best host of a public affairs television show, he regularly collaborates with media and writes a column in La Presse.
La Presse columnsEntrepreneur and board director
An entrepreneur since his teenage years, former technology entrepreneur with LYRtech, Chief Economist at Creative Destruction Lab Montreal and board director, he speaks about innovation with real-world experience.
Agency page
About
Professor, author, entrepreneur — and father of Xavier and Maxence.
Jean-François connects worlds that too rarely speak to one another: academia, media, companies, startups and families trying to understand what technology changes in real life.
View broader profileContact
Let’s talk about your event.
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Speaking representation: Orizon